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【学术报告】美国阿拉巴马大学 Yeqing Bao 教授学术报告

发布时间:2017-12-14    字体:[增加 减小]    打印网页   

报告题目:Religion and Advertising Response,Beyond Linearity

报 告 人:Yeqing Bao教授

报告时间:2017年12月15日  下午2:00-3:30

报告地点:管理学院一楼学术报告厅

About the speaker:

   Bao Yeqing earned his Ph.D in marketing at Virginia Polytechnic Institute and State University(USA). He studied in Tsinghua University for his bachelor degree in mechanical engineering and master degree in International Finance and Trade. Currently, he works as a professor of marketing, the associate dean of graduate school and the associate director of International service in University of Alabama in Huntsville. In the past, he served in the same university as the associate dean of the business school, and the director of international programs. He had also been a visiting associate professor of marketing in Hong Kong City University. Bao has had over 20 scholarly articles published in research journals. He has participated in the edition of six books and presented at several international conferences. He has been an associate editor of Asian Journal of business research since 2016.